How we do it
Our Approach
Our work is based on the Wild Growth Model™, mimicking the growth mechanisms of natural ecosystems. That helps us understand your business in a holistic way and align every part of it in a way that makes sense for all the stakeholders: the people, the planet and the business.
Unleashing
Leaders often force their businesses to grow in unproductive ways. We're mimicking the growth of natural ecosystems to find solutions that are naturally aligned. Building an active ecosystem around the business can unleash its full growth potential without forcing it.
Regenerative
Our systems are created to enable regenerative growth by rooting the companies into a supporting ecosystem. Lean processes and formats increase efficiency, saving energy and resources for creative work. We humans were never meant to be machines.
Growth
We’re focused on companies who want to grow and want to enable it together with our five dimensional growth thinking. To make sure the strategy gets implemented, we offer services within management and operations, implementing systems in weeks that take months for inhouse teams.
Wild Growth Model™
Abraca's Wild Growth Model is a strategy framework based on mimicking natural growth mechanisms. Business organisations are referred to as living organisms, creating a whole where each section is linked together in order to enable fast scaling in a holistically healthy way. This model is designed to harness the whole ecosystem around the company to support its growth and take the weight off from the leaders’ shoulders.
Core
The seed
Five growth directions referred to the growth potential of a natural seed: DNA (the centre), Vision and Expertise (vertical growth), Culture and Value propositions (horizontal growth)
Activators
Light, Air, Water, Soil
Mastering the maintenance of a healthy business:
Growth goals (light), Business Pillars (soil), Analytics (water), Impact (air)
Organisation
Organism
Interlinking operative actions from roots to leaves:
Resources (roots), Governance (trunk), Touchpoints (branches), Branding and interaction (leaves), Sales and marketing (flowers), Offering (fruit), Scaling (seeds)
Business Environment
Ecosystem
The external supporters of the business:
Target group (seed spreaders), Differentiation (competitors), Partners (symbiotic relationships), Markets (suitable habitats)